Robert Johnson III, CFP®, ChFC®, CLU®, MBA

Robert Johnson III, CFP®, ChFC®, CLU®, MBA

Managing Partner

As a CERTIFIED FINANCIAL PLANNER™ professional, my practice focuses on Wealth Management, which incudes financial and retirement planning for professionals and businesses.  I also provide group benefits services for several school districts, municipalities and non-profit organizations.


What Clients Can Expect of Me

Educational Approach - My goal is to fully explain financial planning topics and alternatives in an easy to understand manner.

Simplicity - Life is complicated enough without owning a lineup of financial products and services that are not coordinated or are too difficult to understand.

Accessibility - Clients can expect to be able to speak with me at times convenient to them, including evenings.  It also means communications get responded to promptly, whether it is via phone, mail or e-mail.

Communication – While clients are encouraged to reach out to me at any time, I proactively contact them to keep them informed of relevant changes and topics that may impact them.

Providing Options – Understanding a client's current portfolio of products and services is the first step, followed by reviewing alternatives so they can make an informed decision on how to move forward.


My Investment Advisory and Planning Services include:

Investment Portfolio Management using independent research to provide our clients with portfolio analysis, monitoring and rebalancing.

Pre and post Retirement Planning to help individuals and families create and implement strategies for the accumulation and income distribution phases of retirement.

Pre and post Inheritance Planning to help individuals and families make wise decisions based on their goals and objectives.

My Insurance Services include:

Providing guidance for the purchase of the proper insurance coverages for both individuals and groups (Life, Long Term Care, Disability, Health).  The goal is to minimize your financial exposure to risks which could create a financial loss.


To stay on top of my game and develop my professional skills, I regularly attend industry training and certification programs. This includes completing the curriculum and passing the rigorous exams to earn the following designations and licenses:



Chartered Life Underwriter (CLU®)

Chartered Financial Consultant (ChFC®) 

FINRA Series 7 & 66 

Life, Health and Long Term Care Insurance Licenses


My professional awards and acknowledgements include:


Top 40 Under 40 Advisor (Investment News June 2015)




Qualifying Member of Million Dollar Round Table




epg_p_pmsQualifying Member of Equitable Sterling Group




Five Star Wealth Manager Award 

(Chicago Magazine Nov. 2013 issue)



Equitable Centurion Production Requalifier (2011, 2013, 2014, 2015, 2016)



My academic background includes:


Bachelor of Science in Business Administration  

University of Illinois at Urbana Champaign


Master of Business Administration 

University of Illinois at Chicago



My education, experience and professional affiliations have fostered my practical approach to offering financial advice and retirement planning services to my clients.  First, I consider their specific financial goals and investment objectives.  Next, by working together, we formulate a strategy to help them work toward their goals.  Then, I recommend the appropriate products and services to help them execute their strategy.


Thank you for taking time to visit my site and please feel free to contact me.


CFP®    CERTIFIED FINANCIAL PLANNER™ professional  CFP(with flame logo)®  are certification marks owned by the Certified Financial Planner Board of Standards, Inc.  These marks are awarded to individuals who successfully complete the CFP Boards initial and ongoing certification requirements.

Securities and investment advisory services offered through AXA Advisors, LLC (212-314-4600), member FINRA/SIPC. Annuity and insurance products offered through Equitable Network, LLC and its insurance agency subsidiaries. Equitable Network, LLC does business in California as Equitable Network Insurance Agency of California, LLC and, in Utah, Equitable Network Insurance Agency of Utah, LLC. Equitable Advisors and its affiliates do not provide tax or legal advice. Individuals may transact business and/or respond to inquiries only in state(s) in which they are properly registered and/or licensed. The information in this web site is not investment or securities advice and does not constitute an offer.

Optimal Planning Partners, Inc. is not owned or operated by AXA Advisors, LLC or its affiliates.

Phone (630) 575-5045
Fax (630) 954-4097